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Some have a broad membership base of diverse users looking for many different types of relationships.
“Like many entrepreneurs,” said 2Red Beans co-founder Q Zhao, “I started 2Red Beans with my friends to solve our own problems—finding dates which eventually lead to life partners.” Founded in 2010, and modeled after JDate, a dating site for Jewish Singles, 2Red Beans is an online dating site for the Chinese diaspora or “Overseas Chinese.” It boasts almost 500,000 members, of whom 70 percent use simplified/traditional Chinese as their default site language, 30 percent were born in North America, and only 2 percent are non-Asian.
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Despite a large social circle, she and her friends found it difficult to meet compatible men because of language and cultural barriers. “Although these sites do provide a large pool of candidates, many of them are not of similar background, since most Chinese are not on these sites," said Zhao.
"In the US, 85% of ethnic Chinese still marry other Chinese, but there is no good platform to connect this group of people.” “Both the process and the notion for dating in Chinese culture is quite different than those of the US and most of the western world,” Anita Tsai of 2Red Beans explained.
Online dating services allow users to become "members" by creating a profile and uploading personal information including (but not limited to) age, gender, sexual orientation, location, and appearance.
Most services also encourage members to add photos or videos to their profile.